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Reference Code:
48629
Media & Digital Intern
Singapore, 01, SG
Trainee/Intern
MAIN PURPOSE
- To assist on data analysis for performance learnings and support on media campaign execution.
KEY RESPONSIBILITIES
1. DATA ANALYSIS (50%)
- Run data reports in Google Analytics for further analysis.
- Compile and process campaign results from media agencies to track on media performance and efficiency.
- Deep dive in Search Engine Marketing (SEM) monthly reports to share potential optimizations and learnings.
2. MEDIA SUPPORT (50%)
- Coordinate with local media agencies on daily operations, including executions of media campaigns to adhere to accuracy and launch timelines.
- Liaise with Regional counterpart to foster campaign executions discussion.
- Support in consolidating documents in HQ templates for different markets, such as yearly media plan, contract negotiations, etc.
- Liaise with creative agency and Thailand social media agency to coordinate on assets development and LINE TH content development.
- Monitor and observe competitors’ activities in the region to identify new opportunities.
- Curate and circulate creative assets to relevant parties, such as creative agency, landlords and media owners.
This Internship will run from July - December 2022