Event Marketing Project Manager

The Event Marketing Project Manager, within the Events team, leads or supports the production and 360° activation of global and local events in line with the Maison’s marketing and communication strategy and events roadmap.

HOW WILL YOU MAKE AN IMPACT?

EVENT PROJECT MANAGEMENT

• Drive and orchestrate the successful production and 360° activation of international and local events by liaising with cross functional departments such as creative, brand activation, product, digital, media, CRM, PR, client experience, trade marketing and of course local markets
• Prepare HQ guidelines and ensure local deployment across markets for all typologies of events (exhibitions, pop-ups, stunts, boutique events, corporate events, trade shows…)
• Guarantee perfect execution across internal and external stakeholders
• Build and identify a strong collaboration network with external partners within international organizations and local markets

PRODUCTION & OPERATION

• Lead the production of international and local events with markets, external partners & cross functional departments from development to implementation
• Build, control and monitor budgets of allocated events, liaising with local markets, external partners and HQ stakeholders as needed
• Ensure and foster Richemont Group and Jaeger-LeCoultre brand compliance & policies

ACTIVATION

• Drive the implementation of the 360° activation strategy for all typologies of events including staff training, culinary and artistic experiences, panel talks, gifting etc.
• Make sure markets implement strong activation plans to maximise events ROI to treat identified target audiences (clients, press, trendsetters, corporate deals etc…).

REPORTING

• Consolidate comprehensive reports and performance tracking to qualify events over time, identify key learnings and best practices

COMPETITION BENCHMARKING & EVENT CONCEPT WORK

• Research and analyse competitor events to identify industry trends and best practices
• Create detailed reports comparing competitors event strategies, formats, and attendee experiences
• Propose innovative event concepts and experiences that engage attendees on multiple levels
• Explore emerging multisensory technologies for their potential application in event experiences
• Collaborate with creative team to design immersive environments and interactive installations

WHAT ABOUT YOU?

• 5 to 8 years of experience in marketing, communication, event execution and implementation in event agencies or brands ideally within the luxury industry
• Strong project management skills to orchestrate multiple workstreams and to collaborate with internal and external cross-functional teams
• Strong people management skills, natural enthusiasm to drive and develop people
• Advanced knowledge of MS Office (Excel, PowerPoint, Outlook)
• Bilingual in English / French including strong writing skills
• Any additional language is a plus
• Organizational skills
• Communication skills
• Attention to details
• Aesthetic sensitivity
• Flexibility and agility
• Dynamic, creative, and passionate

WHY JOINING US?

You are our best asset. By joining Jaeger-LeCoultre, a whole world of opportunities will open to you! Transmission of knowledge is the very soul of what we do: you will access a customized training program. In our Swiss offices we will satisfy your wish for well-being and balance, thanks to a stimulating workplace, possibility to work remotely, flexible working hours, sustainable mobility contributions, on-site services and time to volunteer. As a Maison, we work tirelessly to manage our environmental footprint and create a positive impact on society through our collective effort. Learn more about our CSR commitments in our program « Make Our Time Better ».