Marketing & Retail Excellence Assistant

Hong Kong, HK, HK

Permanent

Relevant, masculine and British. Since 1893, Alfred Dunhill has been engineering unique and stylish luxuries for men. We seek people who have commitment and drive with a strong commercial focus, and will thrive in a creative environment that encourages innovative thinking.

POSITION SUMMARY:

This position will be responsible in driving marketing strategy and action plans to brand campaigns and product launches to achieve business objectives across channels. He/she will also support retail operations, co-ordinate and communicate with store team on retail excellence needs.

RESPONSIBILITIES:

Marketing

Liaise with the PR and media agencies to implement all the marketing activities
Monitor and coordinate PR samples with PR agency
To consolidate and provide appropriate materials to media agency or press and monitor the editorial write-ups and advertising materials
Deliver the translation of content and communication materials in English and Traditional Chinese
Consolidate and monitor PR KPIs and monthly reporting
Provide logistic and on-site support for all events and pop up.
Support marketing needs from Travel Retail and wholesale partners including provision of communication materials, media, and events
Compile and prepare post-event analysis and feedback
Maintain a clear and organized filing system
Assist in managing and coordinating plans, all reporting and documentation
Process PO creation, invoice management and support accounting processes
Assist in projects and perform ad-hoc duties as assigned.

Retail Excellence

Coordinate retail activities with BTQ team and internal departments
Consolidate, update, translate and sharing Training Materials shared by HQ or other functions
Help arranging product and RRA training
Providing administrative and operations support to BTQ team
Record and track CRM budget at store level

REQUIREMENT:

Minimum 2 years of experience in brand marketing or brand management, luxury industry preferred.
Degree holder in business administration, marketing or related field
Hands-on experience in event management, public relations (in-house or at public relations agency) is an advantage
Delivery focused with a strong ability to multitask, organize and prioritize
Strong communication skills with the ability to work effectively with internal and external partners
Proactive and self-driven
Thrive in a fast-paced and high-pressure environment with the ability to respond to change in pace and priority
Excellent oral and written communication skills in English, Mandarin and Cantonese is mandatory

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