Content Manager
Bruxelles, BRU, BE
Founded in Brussels in 1829, Delvaux is the oldest fine leather goods house in the world, crafting and designing without interruption in its workshops since then. As such, Delvaux is a pioneer. Delvaux’s oldest workshop is located at l’Arsenal, its Belgian headquarters, where its artisanal expertise is meticulously preserved. Two additional workshops in France continue to drive innovation and excellence in the creation of Delvaux’s exceptional pieces. Delvaux is the inventor of the modern handbag, having filed the first-ever leather handbag patent in the world for le “Princesse” in 1908. Among its extremely rich archive of over 3,000 designs, Delvaux’s emblematic creations include The Brillant (1958), The Tempête (1967), The Pin (1972), The Cool Box (2018) and The Lingot (2022). Steeped in emblematic addresses around the world, from Paris to London, New York, Milan, Tokyo, Seoul or Beijing, all 60 Delvaux boutiques are different. Official purveyor to the Royal Court of Belgium since 1883, Delvaux has always shared and celebrated Belgian cultural references and values.
We are seeking a talented and creative Content Manager to join our team.
As a Content Manager, you will play a crucial role in developing and executing our content strategy across digital and print platforms — that aligns with our company’s vision and resonate with our target audience. You will also collaborate with cross-functional teams, lead content creation efforts. Your exceptional organizational skills, strategic thinking and attention to detail will contribute to enhancing our brand presence, engaging our audience and driving business growth.
Objectives of this role:
- Developing and executing a comprehensive content strategy that aligns with the company’s goals, target audience and brand identity.
- Driving brand awareness and engagement through strategic content marketing.
- Creating high-quality and compelling content across multiple platforms, including websites, social media and newsletters, Printed Campaigns.
- Collaborating with cross-functional teams to gather information and develop content that supports marketing initiatives, product launches and thought leadership.
Your tasks:
- Develop and implement a content strategy that aligns with the Maison’s objectives, target audience and brand guidelines;
- Create and manage editorial calendar to deliver timely content across various digital platforms;
- Research luxury and fashion trends, market insights and competitor analysis to inform content development and identify opportunities;
- Manage the creative development process from concept to final delivery;
- Collaborate with photographers, videographers and other creative professionals to oversee the content creation of visually appealing and multimedia-rich assets;
- Ensure brand consistency and compliance with the company’s style guide and voice across all content deliverables;
- Manage and maintain content repositories, including content management systems (CMS), and ensure content is organized and easily accessible for future use;
- Develop project timelines and manage project budgets;
- Stay updated with industry best practices, emerging trends and evolving content formats to enhance content marketing initiatives continually;
- Cultural understanding and sensitivity to tailor content to our target audience’s preferences, interests and nuances;
- Self-motivated, proactive and able to work independently and collaboratively in a fast-paced environment;
Your team :
You join the communication team of around ten people and report to Hélène, our Head of Content Production & Events. You'll be joining a dynamic team, passionate about fashion and the luxury industry.
Your profile:
- Minimum Bachelor’s degree in marketing, communications, media or a related field;
- 5+ years of experience as a content manager, content strategist or similar role;
- Excellent written and verbal communication skills in French & English;
- Experience in developing and implementing content strategies, proven ability to create high-quality, engaging content across digital and print platforms;
- Strong communication, creative and conceptual thinking skills;
- Strong project management skills and ability to prioritize tasks and meet tight deadlines. Ability to manage several projects simultaneously;
- Analytical mindset, able to interpret data and metrics and optimize content performance;
- Familiarity with content management systems (CMS) and basic knowledge of HTML;
- Knowledge of trends and best practices in content and luxury marketing;
- Knowledge of content distribution and monetization strategies, including social media advertising and influencer marketing. including social media advertising and influencer marketing;
- Cultural understanding and sensitivity; adapting content to the preferences, interests and nuances of our target audience;
- Experience in budget management;
- Experience in team management (external supplier);
- Flexibility and adaptability to changing priorities and business needs;
- Motivation, proactivity and ability to work independently and collaboratively in a fast-paced environment.
Our offer:
You bring us your content knowledge and your passion for fashion, and in return we offer you:
- A contract on a full-time basis;
- A flexible work environment;
- A comprehensive salary package: group and hospital insurances, meal vouchers, travel expense reimbursement;
- The opportunity to contribute to the success of a major player in the luxury sector;
- Training and prospects for development