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Digital & Media Manager

Milano, MI, IT

Permanent
  
  

La storia di Cartier si fonda sull’ audacia e la passione. Per più di 170 anni abbiamo portato avanti uno spirito pionieristico e coraggioso che continua ad ispirare i nostri team in tutti i Métiers, dalle boutique agli atelier, passando per le nostre sedi. I nostri 7.500 colleghi di 90 nazionalità diverse sono uniti dallo stesso spirito di indipendenza, e impegno per l’eccellenza, e dalla costante ricerca di nuovi modi per arricchire la tradizione della Maison ridefinendo i confini della creatività. 

  
  

The Digital & Media Manager is responsible for the implement of digital & media strategy of Cartier South East Europe; reporting to Cartier SEE Head of Comms.

 

The Digital & Media Manager manages a team of two people and oversees:

  • Online media planning (automated and not; video/display/search/social) & buying optimization
  • Supervision of Offline media planning
  • Platform management (Social Media and mobile applications), community management, influencer engagement & creative out-of-the-box thinking.
  • Management of day-to-day operational aspects of a social media platform and/or projects; management of campaign timelines, content deliverables and outcomes & review deliverables
  • Developing, adapting & posting content (validated by HQ)
  • Influencer Management: identify & work with influencers to amplify campaigns; conduct Reporting & Analysis: identify insights from reports, compile key learnings
  • Executing digital & social media strategy & integrating digital activations in broader marketing plans to support key business objectives
  • Implementing programmatic campaigns with our media agency
  • Monitoring effective benchmarks for measuring the impact of digital media plans and analyzing, reviewing, and reporting on effectiveness of campaigns in an effort to maximize results.
  • Contribute to our data-driven agenda on media side, working in a cross functional team (web and crm)
  • Communicating effectively day-to-day with stakeholders to identify needs and evaluate business solutions
  • Managing Media agency; keep track of lessons learned and share best practices with the local and regional team members
  • Spreading the digital know-how all over other teams, sharing key learnings and best practices to raise the bar  

 

We are looking for a Digital & Media Manager with:

  • Great understanding of social media platforms, good understanding of basic digital media principles (SEO/ SEM, paid media and analytics) and general understanding of web design & development
  • Digital leadership in terms of knowledge and deep understanding of digital environments and trends
  • Strong project management and organizational skills, with a background in either social media management or digital marketing, and able to think creatively, drive projects forward and act decisively
  • Outstanding attention to detail and a commitment to excellence within content
  • Able to interact with multiple stakeholders of different seniority and to coordinate an extensive digital team inside the media agency
  • Working within a dynamic international environment by being the contact point to learn, share and re-apply, be able to work in a fast-paced environment with multiple projects and project teams

 

Our ideal profile:

  • Work experience of 6/7 years in digital marketing or social media management and a deep understanding of the digital ecosystem
  • Bachelor’s Degree in a new media / marketing / business. Digital marketing courses and qualifications are an asset
  • Excellent project management skills, excellent written and verbal communication skills, data-driven thinker, collaborative by nature, ability to work in teams and individually to drive results, comfortable working with business, marketing and IT stakeholders and senior leaders
  • Previous experience in managing teams
  • Passion for innovation; trying new things, taking risks
  • Experienced in various tools (reporting, listening, publishing, Facebook and Google advertising platforms)
  • Excellent English is mandatory, French welcomed

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jpunti di forza in gioielleria, orologi e strumenti di scrittura. Cartier si è unita al Gruppo nel 1988.

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