CRM Insights Specialist

RLG Europe B.V., Amsterdam, is home to Richemont regional functions and 8 Richemont brands (including Cartier) that work to support retail and wholesale, marketing and communication for the BeNeLux and Nordics region. The offices also provide a platform for European E-commerce and a Customer Relations Center.

In this regional context, Cartier is searching for a CRM Insights Specialist for the Benelux & Nordics market. Countries in your scope would be : Netherlands, Belgium, Luxembourg, Sweden, Denmark, Norway & Finland. You would be in charge of defining, providing and analyzing Clients & CRM insights, a strategic thinking and technical role.

Are you interested to work in an international environment with culturally diverse colleagues?

Do you have a passion for segmentation, analysis and data?

HOW WILL YOU MAKE AN IMPACT?

• Define, analyze and share relevant client insights, such as but non exhaustive : collection profiling, clients profiling, retention path, regional mapping …
• Assessment of the EU CRM segmentation performance (+10 segments), per country and per campaign, aiming at providing concrete recommendations for campaigns & segments performances improvements
• Partner with Marketing and Commercial teams in order to deliver client insights regarding local & international transversal projects, such as product launches, boutique opening, country action plan, …
• Lead external studies such as brand temperature check/ image barometer and turn results into action plans
• E-commerce performance : deep dive in our 5 websites KPIS (traffic/conversion/ sales/ product etc..) to increase our knowledge and adapt our online strategy

HOW WILL YOU EXPERIENCE SUCCESS WITH US?

• Bachelor / Master degree in Marketing, Communications, Econom(etr)ics and / or Business Administration
• Past experience in the field of Clients insights & Data analysis
• Excellent analytical skills & data orientation
• Good feel for systems & tools; advanced Excel skills, Looker knowledge is a plus!
• Organized, autonomous and results driven
• Multitasking ability & flexible mindset
• Pro active & responsible
• Fluency in English, both verbally and in writing (Dutch, French, Swedish or Danish is a plus)

HOW DO WE KEEP YOU SMILING?

• A great opportunity to be a part of a dynamic and diverse team that goes the extra mile to uphold outstanding service for our beloved clients
• We value our people, and you will be provided with an intensive on-boarding and continued training throughout your career to grow with Cartier.
• This role will also help deepen your knowledge of luxury and Client Relationship Management 

YOUR JOURNEY WITH US:

We aim to provide a valuable recruitment process, allowing you to gain exposure to some key decision makers and influencing individuals:

1st Stage – After your application has been selected, our recruitment team will reach out to you within 2 weeks to conduct an introductory call

2nd Stage – Interview with the Activations & Performance Manager for Cartier, Benelux & Nordics

3rd Stage – We would ask you to complete and present a business case to the Team